Men’s Fashion Week Singapore 2011

May 30, 2011 by  
Filed under Exotic South East, General Fun

The latest luxe accommodation in Singapore, the Shoppes at Marina Bay Sands, played proud host to the recently concluded Men’s Fashion Week 2011 Singapore. The prestigious festival put Singapore on the map as it became the first Asian city, and only the third in the world, after Paris and Milan, to host the most distinguished men’s fashion event on the calendar. The five-day inaugural men’s fashion event showcased the Autumn Winter 2011 collections of over 30 renowned brands from all over the world, several of which can be found exclusively in Singapore at The Shoppes.

Marina Bay Sands Interim CEO and Managing Director of Global Development for Las Vegas Sands Corp, Mr. George Tanasijevich, said, “The Shoppes at Marina Bay Sands boasts a lifestyle concept like no other. The exciting retail mix with a combination of luxury, new-to-market labels and popular brands, makes The Shoppes the premier shopping destination. The organizers of Men’s Fashion Week in Singapore recognized how Marina Bay Sands is transforming the lifestyle scene in Singapore and how we are injecting a lot of firsts in the retail scene here. By hosting Asia’s first Men’s Fashion Week we have demonstrated our ability to attract only the best in the industry.”

Organized by Fide Multimedia Pte Ltd and One International Holdings Pte Ltd, MFW 2011 Singapore’s Chairman, Frank Cintamani, said, “Men’s style consciousness has come of age and men’s fashion has come out from the shadows of the female-centric fashion industry and this is an opportune time for a Men’s Fashion Week to be held in this part of the world, with Singapore as the ideal place, given that the cosmopolitan city-state is increasingly recognized as the region’s fashion hub”. 

“We envisioned MFW 2011 Singapore to serve as an opportunity for regional and local men’s wear designers to showcase their collection, alongside the internationally-renowned labels; and it will also cement Singapore’s position as the go-to country in search of quality, renowned menswear brands for shoppers in Asia. We are also heartened to have received the local support of fashion giants like FJ Benjamin, Kwang Sia and the Valiram Group,” added Cintamani.

The festival was spearheaded by three well-known personality in the showbiz industry. Asian male supermodel, Philip Huang, who hasked walked the runways of Paris, Milan and New York, was one of the face of MFW 2011 Singapore and will take on the catwalk for various brands during the five-day fashion event. Accompanying him are Utt and Julian Hee. Utt was the voice of MFW 2011, and was the host of all the principal MFW events. He was the style icon representing the close relationship between music and fashion, a cross-disciplinary collaborations that are often seen in the creative world today. Finally, we have Julian Hee, who is a true Singapore success story of a model turned actor, who has used his celebrity status to support, nurture and promote young Singapore design talents.

Photos courtesy of Marina Bay Sands, Singapore.

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